7. Majority Rules.
Psychologist Ruth Berenda and her associates performed a series of experiments to show how people handle group pressure. Groups of ten teenagers were brought into a room. At the front of the room was a chart with three lines, each a different length. What one teen did not know is that the other nine had been instructed ahead of time to vote for the second-longest line on a chart in the room. When the instructor pointed at the second-longest line and said, “Raise your hand if you think this is the longest line”, 75% of the time the stooge would glance at the other hands being raised and slip his hand up with the group. New methods, movements or ideas always have critics. This is especially true for Activity Based Management.
